iLetDown for iPhone

My first iPhone app is available on the Apple iTunes App Store!

iLetDown helps moms express breast milk quickly and easily by helping trigger the let-down reflex. Visit the iLetDown site to learn more.

You're probably wondering why I picked such a specific market segment (working, lactating moms who buy apps for their iPhones) rather than something general like a puzzle game. Mostly it was because I knew that marketing my own product would be hard. I wanted to learn the ropes with an app that I could write relatively quickly, rather than investing many months in a game and then making lots of mistakes with its marketing.

Do you know anyone who recently had a baby and is going back to work? If so, please let her know about iLetDown. Makes a great gift!