Google prohibits "iPhone" in AdWords ad copy?!
I'm doing my first AdWords ads for iLetDown, so I've written a few ads like this:
Relax and Pump Quickly
Trigger your letdown reflex!
Buy iLetDown for iPhone.
www.attachmentcomputing.com
These were working fine until yesterday, when I tried to edit them slightly, and all my ads were halted because... Apple has asked Google to prohibit the trademarked "iPhone" term from being used in AdWords ads.
Huh? So the maker of this phone that's being promoted as a platform is preventing developers from advertising the fact that they've created products for that platform?
I stayed away from Apple for a long, long time, so maybe I'm just being naive about how this part of the world works. Does Apple always crap on its community like this?
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yes, they do ... for a while they'd stock indexing apps in the app store that had the names of other apps in their description. So if you had a poker app called "moe's poker app" and your description included something like "for people who like joe's poker app...", you'd disappear from search results.
They wanted to control against attempts to game keyword searches, but people who search for joe's poker app actually WOULD want to see moe's app as well. They ended up undoing it.